Filmfare, the most coveted awards in Indian Cinema is all set to honor the Punjabi film industry. Filmfare’s Black Lady will woo the talented artists in Punjab as Filmfare announced the 1st Edition of Jio FIlmfare Awards Punjabi slated to take place on 31st March 2017 at Multipurpose Sports Stadium in Mohali. Renowned actor, Jimmy Shergill and Filmfare Editor, Mr. Jitesh Pillai marked Filmfare’s foray into Punjabi cinema by lighting the ceremonial lamp at Reliance Digital store at Elante Mall, Chandigarh.
Filmfare has always been at the forefront of acknowledging the artistic excellence and hardwork in the film industry, across regions and genres. With the 1st Edition of Jio Filmfare Awards Punjabi 2017, the most deserving artists in Punajbi cinema take home the symbol of honor, the coveted Black Lady. The awards will recognize the creative efforts and diligence showcased by the artists in the year 2016 and engage the audience with captivating performances by the industry stalwarts.
Punjabi Film industry, over the years has made its presence felt across the nation and its bouquet of enthralling films and music is loved by the audience across borders. With the combined efforts of talented artists, musicians, and filmmakers, the Punjabi Film industry has always stood out by itself and this very intrinsic quality of Punjabi Cinema will be awarded at the 1st Edition of Jio Filmfare Awards 2017.
Commenting on Filmfare’s foray into Punjabi cinema, Jitesh Pillai said, “It is a moment of utmost pride, as we witness Filmfare awards expand its footprints across the nation. We, at Filmfare, have always rewarded creativity and diligence of the films across industries and promote more such wonderful cinematic experiences. The 1st Edition of Filmfare Awards Punjabi 2017 will be a night of grandeur and elegance and we are looking forward to meet and greet the whole of Punjabi film industry.”
A visibly ecstatic actor Jimmy Shergill said,“It is a dream come true. It is proud moment for us to have Jio Filmfare awards in Punjabi. My support is always there and I want to thank Filmfare and Jio for having me here for this great moment.”
About Filmfare Awards
Established on March 21, 1953, Filmfare Awards is one of India’s oldest and most distinguished film institutions and has spanned generations of exceptional talent. From a small ceremony, which featured just five awards, the Filmfare Awards function has evolved into one of India’s most spectacular events, where the best of Indian cinema perform, host and do what they do best – entertain. The Black Lady is something every cinephile aspires to take home.